The biggest secret isn’t that you need a huge number of people on the list, but that you want a better conversion of subscribers to customers. You can do this by paying attention to how you are creating the list, how you are marketing it, and what is actually happening when you send out an offer. Here are some basic things you should know about a responsive mailing list.
[YES] Can be edited.
[YES] Can put your name as the author.
[YES] Can be broken down into articles.
[YES] Can be used as web or e-zine content.
[YES] Can be added into membership sites.
[YES] Can be sold in any format.
[YES] Can be packaged/bundled – *with one restriction.
[YES] Can be offered as a bonus – *with one restriction.
[YES] Can be given away (in any format) – **with one restriction.
[YES] Can be sold on auction sites.
[YES] Can offer (Master) Resell Rights.
[YES] Can resell Private Label Rights.
[YES] Can be published offline.
*You may bundle up to 10 of the reports in one sale.
**You may give away a maximum of 3 of these reports for free on any one web page.
If you are passing any kind of rights on to your customers, you must include this license.